Vodafone UK launched on 1 January 1985 — the day of the UK's very first mobile phone call. Vodafone UK merged with Three UK on 31 May 2025 to create VodafoneThree — the UK's largest mobile network. Vodafone scored 808/1,000 in umlaut 2026 (2nd in UK). In May 2026, Vodafone agreed to buy CK Hutchison's 49% stake for £4.3 billion.
VodafoneThree Merger 2025
UK mobile's most significant structural change — completed 31 May 2025.
- 27 million combined customers — UK's largest operator
- £11 billion 10-year UK network investment
- Vodafone agreed to buy CK Hutchison 49% for £4.3B (May 2026)
Independent Performance 2026
From umlaut and RootMetrics — not Vodafone's own marketing.
- umlaut 2026: Vodafone 808/1,000 — 2nd in UK (EE 920)
- RootMetrics H1 2025: Vodafone 85.8/100 — 2nd UK
- VMO2 combined: largest year-on-year improvement in Europe at umlaut
Plan Overview — No Pricing
SIM Only, Pay Monthly, business — visit vodafone.co.uk for costs.
- SIM Only: 30-day and 12-month options
- Pay Monthly: 24-month handset contracts; EVO device financing
- Annual price rises: £2.50/month for Pay Monthly airtime each 1 April
Roaming Guide
EU and worldwide roaming on most plans — verify exact terms at vodafone.co.uk.
- EU roaming on most Pay Monthly plans — terms vary by tier
- Unlimited Max: widest worldwide destinations
- Always verify specific plan terms before travelling
MVNOs on Vodafone
Four MVNOs on Vodafone/VodafoneThree network.
- VOXI: unlimited social media data; eSIM; youth-focused
- Lebara: international calls to 100+ countries; EU roaming 30GB
- Asda Mobile and Talkmobile: low-cost flexible plans
Business Plans
One of UK's strongest for business and enterprise mobile.
- Business Mobile: dedicated SMB account management
- Enterprise SLA: guaranteed response times
- Global roaming: 80+ destinations on enterprise plans
Vodafone eSIM
eSIM on all qualifying devices.
- Compatible: iPhone XS+, Samsung S20+, Google Pixel 3+
- Activate via My Vodafone app or QR code
- Dual SIM: keep UK number + local eSIM when travelling
Your Ofcom Rights on Vodafone
Legally protected consumer rights.
- PAC: text PAC to 65075 — free code within minutes
- Annual rises: exact £/p stated at sign-up
- 30-day penalty-free exit if rise not disclosed